Member-only story
The Follow-for-Follow Strategy on Medium Needs to Stop
Medium is the most popular publishing platform for writers online. With over 100 million readers, Medium is the place to go for writers. The follow-for-follow strategy on Medium is an ineffective strategy for growing your audience. Yet it is a popular strategy used by many new writers.
Check out a few stories that have responses to them. You’ll find at least one person commenting with a claim that they will follow anyone who follows them.
Many people use the follow-for-follow strategy to grow their audience. But it doesn’t help them. It can actually be detrimental to them. It hurts their audience development.
This story will help you realize why the follow-for-follow strategy is ineffective. And you will learn about the ugliness of it, too.
Don’t fear.
This story will provide you with an effective strategy that you can use instead of the follow-for-follow strategy. You’ll learn how to build an audience the right way.
Why do people use the follow-for-follow strategy?
New writers want to grow their audience as fast as possible. It makes sense.
A larger audience brings more views, claps, responses, and engagement to their stories. This…
